| OBJECTIVE |
to assist clients from the UK and the USA in marketing their products
and services successfully to German-speaking markets
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| CORE COMPETENCIES |
excellent German and English language and communication skills
top-copywriter and translator in German and English (member of German Copywriters Association)
high creative potential
ability to write sizzling texts that pack a punch with your target group
great variety of text types and styles - avant-garde, factual, smart or peppy, but always out-of-the ordinary
development of successful communication concepts for the German market
cultural adaptation of advertising messages
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| CUSTOMER BENEFIT |
I speak your language > easy communication in English
AND I speak the language of your German customers
quick, reliable and safe > delivery via e-mail, ISDN or global express mail
the services are exempt from sales tax for American customers
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| PROFESSIONAL EXPERIENCE |
since January 2000
freelance communications consultant, copywriter and translator
specializing in international marketing communications
- develop advertising concepts for international companies
- write high-profile advertising copy in German and English
- organize, manage and control a network of graphic designers, photographers,
- language experts, web designers, printers and marketing specialists
- as a network, we can deliver complete results (all in English and in German):
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- brochures and catalogs
- websites
- print adverts
- posters and other presentation material
- customer and employee magazines
- press releases
- direct mailings
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- translate existing texts into German, always reckoning with the German
- culture and peculiarities of the German market
- interpret at international meetings, negotiations, trade shows
- organize and give lectures in intercultural communications
- teach English language courses, among others for the German Chamber
- of Commerce and high-ranking Saxon organizations
- organize and give lectures in copywriting and linguistics (German and English),
- e.g. at the Universities of Chemnitz and Dresden, Germany
- conduct international market research on the internet
- write journalistic articles for regional, national and international newspapers and magazines in German and English
- write PR-articles for German and American companies in German and English
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since January 2001
PhD student in International Communications Management
- subject of the thesis: “Developing a Method of how to optimize international communication strategies in German SME’s”
- the study is based on an empirical survey
- developed questionnaire, including the following subjects of investigation:
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- Export strategies
- International marketing strategies
- Language skills and intercultural training
- Sales material
- Trade shows
- internet promotion
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- evaluated the questionnaire using SPSS (statistics program)
- followed up response by a mailing campaign and a thank-you-event
- did considerable research into the field of international marketing and corporate communications
- organized and conducted numerous interviews with leading marketing experts
- PhD project will be finished in 2003
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September 1998
March 2000 |
Teacher of English and German at a High School / College in Flöha / Germany
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since 1995
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Freelance Business-English trainer in Saxon companies
- organized, planned and taught English language courses in companies
- fields of specialization: machine tools, motorcycles, chemical industry,
- fashion, porcelain, casting, business and administration- conducted testing and evaluation of participants as part of the
- personnel development strategy of the customers
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| 1994 - 1995 |
Conference Center of The Britannia International Hotel, London
- helped prepare functions, conferences, meetings and banquets
- interpreted at international meetings
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| EDUCATION |
since January 2001
PhD student international Communications Management at the University of Chemnitz,
funded by a scholarship of the Saxon Ministry of Education and Science
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July 2000
2nd state exam as a college teacher for English and German
graduated with honors (1.3; 1 being the best grade in the German school system)
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July 1998
1st state exam as a college teacher for English and German
graduated with honors (1.2)
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July 1998
Master of Arts (M.A.) English, German and American studies and corporate communications, graduated with honors (1.2)
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July 1992
A-levels, graduated with honors (1.3)
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| ADDITIONAL SKILLS |
Languages
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- native speaker of German
- native-like command of English
- fluent in Russian and Dutch,
- good command of French and Latin
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Office Related Skills
- MS Word
- MS Excel
- MS Access
- PowerPoint
- Internet Explorer
- MS Outlook
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